DiSToRTiON
A little preview of our new distortion knob, everyone loves a bit of fuzz!
A little preview of our new distortion knob, everyone loves a bit of fuzz!

We’ve just set up page over at www.amplify.io with a list of features and information about Amplify. Go take a peek!
We think music creation should be social & engaging. In this video I briefly explain how you can open and play with other users song in Amplify. Check it out below!
We’re super excited to see what users can create with Amplify and how this collaborative feature will fuel creativity.
Let us know what you think via our Twitter - @amplifyio
Alex
I’ve been having a lot of fun with the app this week and I wanted to make a video showing how fun and intuitive Amplify is for song writing!
I had no plan or ideas for this song, and it turned out pretty well! Have a look and a listen in the video below:
I plan to do more of these videos as I think it’s a great opertunity for you to see the app in action.
As always, let us know what you think via our twitter @amplifyio and you can sign up for our beta at http://www.amplify.io
Alex
With the release of our beta this week, we wanted to share some of the great songs we have created using Amplify. Have a listen to this remix of David Bowie’s Let’s Dance, the first of many videos showcasing Amplify’s capabilities.
All tracks (minus David Bowie’s Vocals!) were recorded on the app, using in built sounds.
Like what you hear? Tell us what you think via Twitter @amplifyio and sign up for exclusive beta access at http://www.amplify.io

After some serious consideration and deliberation, with the naming of our up-and coming iPhone app, we are proud to announce Amplify as our official name. We feel it ties in well with our core concept of music creation and collaboration.
We’ve also thrown toghether a sweet new new logo (above) and accompanying icon (below).

We are even more excited to be just about to entering our first private beta. In the next month we will opening up a public beta so make sure sign up on amplify.io for exclusive access.
Video seems to be an excellent medium for explaining our vision, so our current plan is to release a weekly feature video. Be sure to follow us on the following:
Twitter: http://www.twitter.com/amplifyio Facebook: http://www.facebook.com/amplifyio Youtube: http://www.youtube.com/amplifyapp
As promised, here is a brief video demonstration of our up and coming app Amplify. Check it out below!
Tweet us at @4trackfm and let us know what you think! Next week we’ll have another video showing you how the collaboration and sharing works!
We have been working very hard in the last week to complete our alpha build and we are close to completion. To celebrate we wanted to show you a sneak peek of the app!
This is the default keyboard interface. You will use this page to record loops as well as selecting & editing the sound. We have included 100s of presets and give you the option to tweak settings like Attack, Release, Delay, Reverb & Arpeggiator.
We worked hard on this page to make it easy to use as well as providing the user with ample settings to tweak the sound to their desire.
This is the overview of all your loops and main dashboard of your song. You can start/stop loops simply by tapping on them as well management commands such as delete & duplicate.
We wanted a fun and intuitive interface for working with loops whilst providing a method to organise your loops into sections.
The user dashboard is where you will access all your songs as well as explore other users music. We plan to expand the social side after the initial release and add a store where you will be able to access more sounds and enhancements.
Next week we’ll be posting a video of Amplify in action so hold tight!
Alex

About 5 months ago, just after the last SeedCamp @ Google Campus, London, we came up with the idea for Amplify. At its core, it’s a music iPhone App for making music. How is it different? Well we really wanted to make it easy to use so any casual user would be able to make tracks they could be proud of, but equally an expert could still have a lot of fun. We also wanted to enable collaboration, so you could share the creative process with your friends.
This series of blog posts gives an insight our creative process in building and designing the app, in the run up to the first release (and beyond) and starts to engage with our early adopters.
Our first step, five months ago, was to build a brochure that really explained what we wanted the app to eventually do. You can view this brochure here.
We’ve been hard at work ever since and are getting tantalizingly close to a private beta. There’s still some features in the brochure that we’ve not yet incorporated, but equally there’s many ways which we’ve surparssed it. All in all, having a goal post to aim for in the form of the brochure was very useful.
Next post we’ll put together some screen shots that explain in more detail where we’ve got to.